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Product and E-Commerce Marketing Specialist Reports to : General Manager or designee Location : Independence, OH Shepherd Hardware Products, a division of Colson Group, LLC.
is headquartered in Three Oaks, Michigan.
Shepherd Hardware offers a full line of general duty and industrial casters, replacement wheels and an unsurpassed range of floor and surface protection products including but not limited to felt, sliders, anti-skid products, rubber cups and bumpers.
The core product lines can be found at most hardware retailers in North America and are marketed under the Shepherd Hardware brand as well as various customer-specific brands.
Job Summary : A Product and E-Commerce Marketing Specialist is responsible for driving the online sales on large retail platforms, researching trends in customer purchases and evaluating changes in the online retail market through data analysis.
This role will assist decision-makers in the development of e-commerce products and online business strategies, and manage a defined range of products across various identified ecommerce platforms.
Provides excellent customer service and innovative marketing ideas.
Primary Responsibilities : Determine companys e-commerce goals and KPIs Manage numerous SKUs across multiple marketplaces Upload new product with clear product description Identify key areas for improvement Transform data into operational insights Research competitors, alternative markets and opportunities in the e-commerce space Develop solutions in conjunction with marketing and sales Report and act upon changes and market trends Establish goals and that support the company objectives Manage freight to assure the lowest cost and highest service rates Abides by all established organizational policies, rules, and regulations.
Performs other related duties as assigned.
Skills / Requirements In-depth understanding of web-analytic tools, and knowledge of terminology and measures Provides stellar customer service Excellent written and verbal skills Comfortable presenting to a group Conducts business by using appropriate judgement for actions Project management abilities Keen attention to detail Experience : 3 years-experience in digital economies and e-commerce Proven record of driving website traffic, increasing sales on large retail platforms and improving customer retention.
Last updated : 2024-04-23
Full Time
$66k-89k (estimate)
04/24/2024
07/21/2024
colsonholdings.com
Columbia, SC
<25
The job skills required for Product marketing specialist include Project Management, Insight, Customer Service, Attention to Detail, Sales and Marketing, etc. Having related job skills and expertise will give you an advantage when applying to be a Product marketing specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Product marketing specialist. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Product marketing specialist positions, which can be used as a reference in future career path planning. As a Product marketing specialist, it can be promoted into senior positions as a Private Label Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Product marketing specialist. You can explore the career advancement for a Product marketing specialist below and select your interested title to get hiring information.
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Quotes from people on Product Marketing Specialist job description and responsibilities
A product marketing specialist oversees the marketing of a company's products, this is one of the various marketing roles within a marketing department.
03/22/2022: New Britain, CT
Their job duties typically include doing research and figuring out what sells.
03/30/2022: Ventura, CA
During development, the product manager will have ongoing responsibility for communicating the product’s progress to the executives, sales teams, and other stakeholders.
04/28/2022: Nassau, NY
A product marketing specialist keeps their eyes on marketing trends and works with companies to create advertising campaigns, pricing strategies based on demographic data and targeting specific customer demographics.
04/07/2022: Lincoln, NE
They work with marketing teams at companies to achieve success through more awareness about what they offer.
02/15/2022: Tulsa, OK
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Product Marketing Specialist jobs
A product manager has ultimate responsibility for the product.
04/12/2022: Wichita, KS
A Product Marketing Manager will constantly be working on different tasks for customers at these three levels of the funnel.
02/28/2022: Eugene, OR
Product Marketing Managers call on a wide range of skills and have a broad set of business and marketing experiences to call on.
02/19/2022: Nassau, NY
Product marketing specialist must be good in excellent analytical skills and good communication and interpersonal skills.
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Product marketers will be working with product managers and executives to launch products, they must have a clear understanding of revenue projections, business metrics and financial planning.
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Step 3: View the best colleges and universities for Product Marketing Specialist.